As temperatures soar, many destinations are embracing the sauna-like conditions. However, an increasing number of tourists are seeking refuge in nature, opting for the refreshing coolness of camping. Pingtan, with its verdant mountains and azure sea, has introduced a multitude of camping tours this year. Beneath each camping tent, visitors are treated to breathtaking starry skies and enchanting lights, creating a romantic summer escape nestled between mountains and seas. These activities have injected renewed vibrancy into Pingtan's tourism industry.

Haowangjiao Camping Base: Where Sea Breeze and Starry Skies Interlace

Adjacent to Longwangtou Bathing Beach, Haowangjiao, a seaside enclave, promises cerulean skies, crystalline waters, whispering breeze, lively parties, savage grills, and a canopy of stars.

According to Miao Dongcheng, a partner at Haowangjiao Camping Base, perfect campsite facilities are essential, but it is the creation of unique and memorable experiences that truly maximizes the value of camping products. Miao emphasizes the importance of blending the natural and cultural aspects to empower the camping experience and create a lasting impression.

"The campsite's geographical location takes precedence. We also aim to contribute to the island's vibrant nightlife," Miao states.

At Haowangjiao Campsite there is something for everyone. From street food stalls offering decadent grills, magical sunrise, fiery performances, angling activities, and sometimes if you are a lucky camper - a Sea Sparkle rendezvous.

As evening descends, the symphony of summer nights on the island comes alive with the setting up of tents, the sizzling of barbecues, the clatter of kitchenware, and the joyous laughter. CitizenLu Xiaohuan shares, "For us, this is a place to relax and have fun after a meal. Young people enjoy sitting by the sea, basking in the ocean breeze, and chasing down a skewer with a cold beer."

Windmill Peninsula Campground: A Natural Haven for Campers

The Windmill Peninsula Campground, located along the Northern Ecological Corridor, has become a popular destination for tourists this summer due to its panoramic scenery. Beneath the wild blue yonder witness the grandeur of nature from the “front-row seat” in the shade of your tent. Indulge in afternoon tea while marveling at the sunset unfolding amidst the dancing windmills perched on the water’s surface. Tourist Chen Xue from Guangdong expresses her delight, "The sky and sea here are incredibly blue. It's so pleasant to sit here with friends. I cherish this kind of time."

The layout of public areas within the campground exhibits an island charm, adorned with romantic pavilions and comfortable sofas. Windmill Peninsula Campsite comes with a cornucopia of photo spots for mementos. Resident Lin Mengting raves, "I came across this highly-raved campsite on Douyin and Wechat Moments. So I decided to bring my children along. The scenery is nothing short but breathtaking."

The Enchanting "Sea Sparkles Star Campground": A Nighttime Extravaganza

Beneath the starry night sky, the heavens seem endless, filled with twinkling lights that embody the ritualistic essence of life, cherished by camping enthusiasts. Transferring this exquisite ambiance to the captivating seaside or serene grasslands elevates the camping experience to perfection. On the outskirts of the Pingtan Meteorological Station, Liu Xiaogang, a young entrepreneur catering to the preferences of the younger generation, has meticulously crafted the "Sea Sparkles Star Campground."

As night falls, neon lights flicker across the campground, tents are meticulously arranged, and a pastoral atmosphere permeates the surroundings. The familiar scent of seafood drifts along the seaside. Visitors gather to chat, laugh, and partake in fireworks against the sea breeze or gaze up at the stars. The ambiance exudes tranquility.

Liu Xiaogang explains, "Starry Sky Campground seamlessly integrates camping sites, restaurants, mini-bars, barbecue areas, convenience stores, and open-air cinemas. It broadens the trajectory of urban dwellers' monotonous office-home routine and caters to the younger generation's inclination for novelty, uniqueness, and relaxation." By breaking away from traditional outdoor camping experiences and achieving an immersive fusion of "camping + island resources," tourists can genuinely savor a beautiful journey. This serves as the foundation of Liu Xiaogang's business philosophy.

Starry Sky Campground provides catering services throughout the day, significantly satisfying tourists' dining requirements. Furthermore, the campsite pioneers the "camping plus" model by integrating music, food, movies, team-building activities, and more, offering an even more diverse range of experiences that cater to various customers' desires for outdoor living. It has swiftly become a sought-after camping destination.

Families can frequently be seen enjoying their time at the campground. TouristGao Linyi praises this camping business model, stating, "The campsite is perfect for families like ours who embark on parent-child trips. We can simply pack up and go without needing any camping equipment. The presence of an open-air cinema at night is incredibly convenient when children want to head to the beach."

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